Forster CREATIVE is to design the campaign brand to launch Shrewsbury as one of England’s 12 new cycling towns.  The contract was awarded following a public tender process by Shropshire County Council, which drew proposals from over 50 organisations.

Shrewsbury was awarded Cycling Town status in June, and will benefit from £1.8 million of grant funding from Cycling England over the next three years.  Forster CREATIVE has been tasked with creating a brand and visual identity for the campaign that will encourage people in Shrewsbury to take up cycling and adopt it as part of their daily lifestyle. 

Creative work for the campaign is already underway, with a projected launch in March 2009.

ACCOUNT/PROJECT MANAGER

Forster CREATIVE are now looking for an organised, confident, motivated Account Manager with creative flair, an eye for detail, an interest in design and emerging digital technologies and at least 3 years relevant experience within a design environment.  

If you're able to juggle projects, build relationships with clients and suppliers alike and inspire the creative team, you could be the person we're looking for. Interested? Find out more

STUDIO & PRODUCTION MANAGER 

We reckon this is the toughest job in CREATIVE! The Studio Manager should inspire confidence, be a multi-tasker, effective problem-solver, team player with a ‘can-do’ attitude. There’ll be heavy communication with creatives, client services/project management and suppliers, so you’ll need to be flexible and able to manage stress, frequent pressure and face adversity in a positive, constructive manner, managing crazy deadlines without panicking. You must be committed to integrating new services, developing and adapting skills and processes to meet the challenges of new technology, and meeting the requirements of internal and external clients.

You’ll need to have had at least 4 years’ relevant experience and come with a real understanding of design, print and digital production and, ideally, editorial processes.  You’ll also need to have proven experience of resource and budget management and be an effective negotiator with an instinctive commercial savviness. With strong organisational competencies, you’ll have a track record of establishing and using systems and processes that facilitate the creative process.  Interested? Find out more

The mental health anti-discrimination programme previously known as Moving People, has just announced its new name, Time to Change, following an extensive consultation exercise managed by Forster CREATIVE.

Forster CREATIVE came up with a new vision, mission and values for the campaign and subsequently devised a series of names and supporting identities.

Extensive research was conducted with stakeholders, including mental health service users, and the general public.  Time to Change was selected as the most popular of several names that were tested.

Forster has been commissioned by the DHL Foundation to further engage children and teachers with their Truck and Child Safety programme (TACS).

The TACS programme aims to teach 7-11 year olds about truck safety by conducting experiential sessions run by DHL staff volunteers, as part of the Foundation’s commitment to helping children and young people reach their full potential.

Forster hopes to build on the success of the current programme, which won a BiTC Jubilee Big Tick award last year.  The agency will be designing and producing an engaging ‘leave behind’ to inspire children to think and talk about trucks and road safety both in schools and at home.

Forster CREATIVE recently welcomed Fran Mullins to the team, as part of the first wave of expansion in response to a growth in business over the last few months. 

Fran joins Forster CREATIVE from Wunderman, where she was an Account Director responsible for all UK digital and CRM work on a key corporate account.  Prior to this, she worked for boutique digital creative agency, Fhlame and was Head of New Media for 6 years at the entertainment agency Dewynters.